The Web Is for Everyone
A presentation at a11yQc 2014 by Aaron Gustafson
The Web is for Everyone Aaron Gustafson @AaronGustafson slideshare.net/AaronGustafson
I We Are Surrounded By Technology
INTERNET USAGE U.S. Canada 93% 86% 14% Source: Internet Live Stats 7%
MOBILE CONNECTIONS / 100 PEOPLE U.S. Canada 101 53 Source: OECD
WIRED CONNECTIONS / 100 PEOPLE U.S. Canada 33 30 Source: OECD
COST PER MEGABIT PER MONTH Canada U.S.A. $0.39 $9.86 $0.53 $0.00 $41.70 $12.50 $25.00 Value Axis Source: OECD $37.50 $50.00
AVERAGE MONTHLY INCOME $3,263 $2,724 $656 $295 U.S.A Canada China India Source: Wikipedia
Galaxy S5 5.1” (1920 × 1080) 2GB RAM 16GB Memory 16MP camera 2.5GHz Quad core Android 4.4 $799
Galaxy S5 5.1” (1920 × 1080) 2GB RAM 16GB Storage 16MP Camera 2.5GHz Quad-core Android 4.4 $799
Galaxy S5 Cloud FX 5.1” (1920 × 1080) 3.5” (480 × 320) 2GB RAM 128MB RAM 16GB Storage 256MB Storage 16MP Camera 2MP Camera 2.5GHz Quad-core Android 4.4 $799 1GHz Single-core Firefox OS 1.3 $35
Galaxy S5 5.1” (1920 × 1080) 2GB RAM Dash JR K 3.5” (480 × 320) 256 MB RAM 16GB Storage 512MB Memory 16MP Camera 2MP camera 2.5GHz Quad-core Android 4.4 $799 1.3 GHz Dual-core Android 4.4 $43
s e l a s e n o h p t r a m S “ r o f d e t n u o c ac l l a f o % 5 8 y l r a e ” n s e l a s e n o h p e l i b o m Source: US Mobile Market Update Q1 2013
“Sma r t p hone have s reach e d 50% pene tratio n” Source: US Mobile Market Update Q1 2013
That 50% penetration is concentrated in 30% of households Source: US Mobile Market Update Q1 2013
SMARTPHONE PENETRATION BY INCOME IN THE U.S. < $30k $30–50k $50–75k
$75k 81% 47% 53% 61% Source: Pew Research Center
SMARTPHONE PENETRATION BY INCOME IN THE U.S. < $30k $30–50k $50–75k
$75k 81% 47% 53% 61% Source: Pew Research Center
SMARTPHONE PENETRATION BY INCOME IN THE U.S. < $30k $30–50k $50–75k
$75k 81% 61% 53% 47% <30k 115,908,000 43,300,000 $30-50k $50-70k >$70k 23,328,000 27,954,000 Source: 2010 US Census
Galaxy S5 5.1” (1920 × 1080) 2GB RAM Dash JR K 3.5” (480 × 320) 256 MB RAM 16GB Storage 512MB Memory 16MP Camera 2MP camera 2.5GHz Quad-core Android 4.4 $799 1.3 GHz Dual-core Android 4.4 $43
Galaxy S5 5.1” (1920 × 1080) 2GB RAM Dash JR K 3.5” (480 × 320) 256 MB RAM 16GB Storage 512MB Memory 16MP Camera 2MP camera 2.5GHz Quad-core Android 4.4 $799 1.3 GHz Dual-core Android 4.4 $43
Source: Brad Frost
ENGLISH IN USE Speakers Web Pages 55.7% 11.7% Source: Wikipedia Source: Wikipedia
ENGLISH SPEAKERS India China 0.73% 18.61% Source: Wikipedia
II We Are UX Professionals
Experience is a continuum
We provide tremendous business value
We need to bring everyone into the fold.
John Rawls 1921-2002
We all have “special needs”
We are invaluable
III We Are the Future
Accessibility creates opportunity
IV We Are Agents of Change
Accessibility is not about disabilities, it’s about people.
Thank you! @AaronGustafson aaron-gustafson.com slideshare.net/AaronGustafson
As people who work on the Web, we are surrounded by technology-often very new, very fast, very shiny, very expensive technology. Immersed in this sea of "latest and greatest" gadgets, it's easy to be lulled into believing that our experience is universal. It's not.
If headlines are to be believed, this is the era of the smartphone, the tablet, wearables, and what have you. But the reality is that there are millions of people who access the web. Accessing your bank balance, getting healthcare information, and booking iDevice.
Design is about solving problems. Yet, when we are tasked with addressing a universal need, we tend to be more easily reported. It's natural and completely understandable; it's easy empathy. It's a good place to start, but we need to push ourselves to learn about empathize with people who have different needs, experiences, and capabilities.
We should strive towards the equality of equal opportunity, while also accepting that it does not guarantee equal experience. And that's okay. Not everyone needs to have an identical experience, as long as they have a good experience.
Resources
The following resources were mentioned during the presentation or are useful additional information.
