Performance as User Experience

Design is problem solving. Each and every day, we are tasked with finding ways to reduce the friction our users experience on the Web. That means streamlining flows, reducing cognitive load, and writing more appropriate copy, but user experience goes far beyond the interface. Our users’ experiences begin with their first request to our servers. In this intensely practical session, Aaron will explore the ins and outs of page load performance by showing how he made the web site of the 10K Apart meet its own contest rules, by having a site that was functional and attractive even without JavaScript, and was less than ten kilobytes at initial load. You’ll walk away with a better understanding of the page load process as well as numerous ways you can improve the projects you are working on right now.